MARIA KARPENKO
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Voxel Studios: Creating authentic and engaging content on science and tech
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Designing brand identity and producing four video series

THE CHALLENGE 
Launch and grow a YouTube channel that introduces people to trends in science and tech that are shaping the future.
THE OUTCOME
Conceptualized the creative vision and produced four video series: The Future of Health, The Future of Creativity, The Future of Genomics, Startup Mindset.

I founded Voxel Studios, a digital content production company, with the mission to inform, engage, and delight curious minds with creative and original storytelling. Voxel Studios content provides insights into innovations and trends at the intersection of science, technology, and design that are shaping our future.

I developed content design guidelines, brand identity, and managed production and distribution. 


Content Design Guidelines 
How can we make science and tech topics more accessible to a wider audience? How can we make more engaging videos? Why should people spend time watching these videos? 

Brand Identity 
Naming, logo, website, thumbnails for each video, managing social media accounts 

Production 
Researched the background of guests, researched topic, create initial list of questions and potential focus areas, pre-interview call to discuss topic and key takeaways the audience should learn from watching the video

​Distribution 
YouTube, Facebook, Instagram, LinkedIn, Twitter
  • Home
  • My Work
    • Voxel Studios
    • Made On Mars
    • Remedly
    • Arts Magazine
    • Art
    • Science Writing
    • Master's Thesis
  • About
  • Contact
  • Newsletter